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Announcement of Toronto's participation in LED City

Monday, July 9th 2007 2:45:26pm

Media Advisory
Attention City/News/Energy Editors and Reporters:


Initiative will help city reduce energy use, save money and cut greenhouse gas emissions


(Toronto, Canada)  The Toronto Association of Business Improvement Areas (TABIA), greenTbiz and Cree Inc. will announce Toronto as the first Canadian city to join the LED City initiative (www.ledcity.org), which works to share best practices about evaluating, promoting and deploying LED (light emitting diode) technology through municipal infrastructure.

This knowledge-sharing program is expected to help Toronto significantly reduce energy use, save money and cut greenhouse gas emissions.  Converting the city's 160,000 streetlights to LED could save the city $6 million a year in electricity costs, in addition to reducing greenhouse gas emissions by over 18,000 tonnes.

WHAT:  

Announcement of Toronto's participation in LED technology best practices knowledge-sharing program

WHEN:  

Wednesday, July 11, 2007 at 10 a.m.

WHERE:  

Toronto City Hall, 2nd Floor, Committee Room 1

WHO:            

* Deputy Mayor Joe Pantalone, City of Toronto
* John Kiru, Executive Director, TABIA
* Gregory Merritt, Director of Corporate Marketing, Cree Inc.

Media Contacts:

Gregory Merritt, Director of Corporate Marketing, Cree Inc. Gregory_Merrritt@cree.com, (919) 287-7836, cell: (919) 593-2621

John Kiru, Executive Director, Toronto Association of Business Improvement Areas, jkiru@toronto-bia.com, (416) 889-4111


The Toronto Association of Business Improvement Areas (TABIA) is a non-profit umbrella organization representing the City of Toronto's 60 Business Improvement Areas who in turn represent more than 25,000 business & property owners. ( www.toronto-bia.com)

greenTbiz is a program developed by the Toronto Association of Business Improvement Areas or TABIA in an effort to assist the BIAs, their member business and property owners with energy conservation, environmental programs and general education and awareness. (www.greenTbiz.org )

Cree Inc. is a market-leading innovator and manufacturer of semiconductors that enhance the value of LED solid-state lighting, power and communications products by significantly increasing their energy performance.  (www.cree.com)